Normative Signs: The Poetry of "Ought"

Here’s one from a streetcar here in Toronto.

It includes an oh-so-polite request to “please” pay the proper fare. And then a threat that says that by doing so, you’ll avoid a fine.

It’s kind of cute that they feel the need to mention that not only will scofflaws have to pay a fine of $195, but (gasp!) applicable fees, too!