Something Must Be Worn On This Site

by Chris MacDonald

construction copy

Normativity: you’re doing it wrong.

This sign suggests that something — something — absolutely MUST be worn on this construction site. But it won’t reveal just what. Agonizingly, it provides hints. Hard hats? Safety boots? Gloves? Vest? Hearing protection? But none of the check-boxes is actually checked off, so we’re left to wonder.

Should a visitor wear all of them (just to be safe…literally!) Or none of them, because after all none of the boxes is checked?

(This was posted at a residential construction site near Ossington Ave., in Toronto.)